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The Idea is the Easy Part

Courtesy Most people are of the belief that coming up with an idea is hard. “If only I could think of an idea, I’d be able to create a business”, they say. They also try and think too big. They hold out for that “killer app” or world changing concept. The next Facebook. But business ideas don’t have to be that ambitious. And they certainly don’t have to be that difficult to come up with. All you need is this simple formula. Idea = Niche + Need Find a niche, find a need. It really is that simple. But let’s dig into it some more. Find a Niche A niche is a small area of interest. A specific area of the market for people with a specific interest. Finding a niche is a balance between finding a market small enough to be focused but large enough to be worthwhile. Finding the right niche can be difficult in itself, but it can be made easier by following what interests you. This is actually incredibly important. Focusing on an area that you’re passionate
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Change the Little Things to Change the World

If you want to help bring about a safer, fairer, cleaner world, without poverty and the financial corruption that causes it, there are many things that you can do. You could talk about it on forums. You could tell your friends to watch some documentaries. You could watch more and more conspiracy movies until you hate the establishment so much that you feel like you’re making a difference from your computer chair. All of these things might help, and spreading the word is definitely important. But there comes a time where you have to take what you have learned, and put it into practice. People often ask how we can change this system. We should focus less on the politics. Any transition will be a gradual thing, and although public protest might swing things in the right direction, it alone will not be the transition. To change the world, we must look to ourselves. By this I don’t just mean that we should recycle and then everything will be Ok. What we need to do is look at the problems we

Turning Your Passion into Profit

Once you have found your passion, you can figure out ways to profit from it by turning it into a creative activity. Creativity and entrepreneurial motivation will enable you to turn your passion into a profitable business. Your passion could be one of a huge variety of activities. Turning this passion to profit depends greatly on the nature of the passion. There are, however, several generic methods of generating profit, and it is just a matter of applying these to your individual passion. But first, consider the golden rule of business – value creation. How Does Your Passion Create Benefits? Any venture that wishes to become profitable must generate benefits. This is the most important aspect of any successful business. Benefits are the key to creating a profitable business from your passion. Without benefits, nobody is going to pay you for anything. Ask how your passion can be translated into something that will benefit others. How can you help others by taking part in your passion?

Creating Values: The Key to Innovation

Creating value is the act of creating something worthwhile – something that benefits one or many. We should all strive to create create value in everything we do. Creating values is the responsibility of all conscious, aware human beings. To not do so is to waste your valuable existence and this would be a shame of existential proportions. But what exactly is value creation? Let’s break it down. Creating is to bring about something new. There is a lot of material out there that goes into how to do this, we have several articles of our own , and we intend to keep writing more. However, to summarize, the act of creating involves integrating two or more concepts together to create a new idea. Value is typically that which adds value to one’s life, whether that be an individual, a group, or the whole of society. Values are benefits, improvements, they alleviate suffering, reduce cost, increase availability. Technology is what gives humans more control over the environment. From the first s

5 Sneaky Tricks to Increase Productivity

If you find it hard to fit it all in, a few sneaky tricks can help you get more out of your time. Whatever you do for work, you can increase your productivity by making the most out of what you might currently see as “downtime”. Commuting Public transport is by far the best place to sneak in some productivity. Simply get yourself a notepad and scribble. If you have a smart phone, get some emails out the way. Even if you don’t have signal, they can still be composed. Try and solve some problems you’re facing. If you’re artistic, try and come up with some new concepts. If you’re a coordinator, make lists. If the chaos of the commute is a distraction, get yourself some earphones to drown out the outside world. If you really have to drive, you can still use this time to be productive. Instead of being distracted by the radio, focus your mind on a problem you are currently dealing with. Don’t stop thinking about that problem until you have some kind of solution. You can rest assured, even t

5 Ways to Find Your Passion

Imagine Money is No Object Many of us put our passions on hold when we grow up and enter the adult world because we simply have to make a living. Some of us are lucky to earn money from doing our passions, but many of us are not. Yet we should be careful not to think that making money and our passions are related. Money does not necessarily correlate to our passions – it may even be impossible to make a living from your passion. Letting go of this correlation opens up your options. It allows us to imagine what we would do if money was no object. If we no longer needed to work every day in order to survive, we could do things without focusing on what makes money, just on what makes us happy. Remember Your Childhood When you were a child, what activities did you enjoy doing? When nobody had any expectations of you – when you had abundant free time, what were you driven to do? Which subjects at school inspired you? What kind of people did you hang around with? Perhaps remembering these ti

The Certainty of Change

Image by joiseyshowaa In this fast paced world where we’re expected to take in more and more, we’re quick to use labels to group and organise our thoughts. But despite the obvious pitfalls of this kind of grouping in our minds is the problem of thinking that we perceive something correctly. Take, for example, the misconceptions about climate change. “Green” does not (necessarily) mean “hippy”, “hates cars” or “vegetarian”. It means many things; having the sense to see that our current system of consumption is unsustainable, realising that the corporations and governments keep control simply by controlling access to resources, understanding how we rely on our environment for our survival and to destroy it is to simply destroy ourselves, etc. We need to label things for convenience, but in doing so we limit our understanding. Those guilty of these kind of rash associations are not only diluting the truth with simplification, but often completely misrepresenting it. The complexities of mo